Helping brands spend smarter and sell more

Vizer was designed with a simple goal: help CPG brands finally see how their promotions drive in-store sales. For years, promotions relied on outdated systems — paper coupons, rebate programs, and retailer apps that were slow, siloed, and hard to measure. Teams waited weeks for data that arrived too late to act on.

One platform. One source of truth. Clear results.

Vizer was built to simplify sales efficiency.

Today, we help leading CPG brands manage, measure, and optimize promotions with real-time visibility, omnichannel flexibility, and built-in protections. Eight years in, Vizer is trusted by enterprise marketing teams and connected to the majority of national retailers.

Key outcomes

Real-time visibility

Team alignment

Trusted data

Continuous improvement

Where it all started: From problem to platform

Disconnect

Teams launched campaigns but couldn’t see in-store impact until weeks later.

Build

Vizer was created to bring the speed and clarity of e-commerce to retail promotions.

Insight

Every offer built in Vizer is measurable. Teams can see what’s working and optimize campaigns in real time.

Trust

Leading CPG brands use Vizer to manage offers, align teams, and turn marketing spend into measurable growth.

Results you can trust

Vizer gives marketing and sales teams something they’ve never had before — clarity they can act on.

Confidence in every campaign

See results instantly and optimize while campaigns are still live.

Alignment across teams

Shopper, brand, and media share one set of trusted data.

Operational efficiency

Launch faster, adapt sooner, and get more from every dollar.

Stronger growth

Reinvest in what works and scale proven strategies.

Vizer

We built Vizer because promotions shouldn’t feel like guesswork. For too long, CPG teams have been forced to rely on outdated systems — paper coupons, rebate apps, and disconnected retailer tools — that make it hard to see what’s really working.

We knew there had to be a better way. So we created a platform that brings the clarity, speed, and accountability of e-commerce to retail promotions. Vizer gives brands a single source of truth — one place to build, manage, and measure offers across channels and retailers.

We may have started as a small team, but we’ve grown into a trusted partner for some of the world’s largest CPG brands, helping them launch campaigns faster, track results in real time, and protect their spend from waste.

That balance — innovation with stability, agility with scale — is what defines Vizer. We move with the urgency of a digital-first company and the reliability of a long-term partner.

Sam & Dylan, Co-Founders of Vizer

Meet the Team

Sam Pantazopoulos

Sam Pantazopoulos

CEO and Co-Founder

Dylan Barbour

Dylan Barbour

CGO and Co-Founder

Nik Shiblie

Nik Shiblie

COO

McKenna Doe

McKenna Doe

Partnerships

George Wheeler

George Wheeler

CTO

Jenna Arocha

Jenna Arocha

Operations

Drew Bradford

Drew Bradford

Engineering

Adrienne Hein

Adrienne Hein

Engineering

JD Bailey

JD Bailey

Engineering

Ariela Fridman

Ariela Fridman

Operations

Brian Hammond

Brian Hammond

Engineering

Jackie Cherkas

Jackie Cherkas

Sales

Brooklyn Dunbar

Brooklyn Dunbar

Accounts

Grayson Wright

Grayson Wright

Accounts

Danielle Bresler

Danielle Bresler

Product

Katie Lukes

Katie Lukes

Accounts

Jaya Kapoor

Jaya Kapoor

Partnerships

Trusted by leading CPG brands

See why brands switch to Vizer for real-time results that drive sales.

Vizer provided clear visibility into which channels were driving conversions, helping us identify what was most effective in engaging consumers. Vizer made it easy to optimize our strategy and ultimately achieve our goal of driving sales lifts across key retailers.

Kuli Kuli

Kuli Kuli

Kuli Kuli

Vizer provides an added layer to our retail programming that has proven to encourage trial and drive velocities.

Poppi

Poppi

Poppi

Our experience with Vizer has been phenomenal. As a digitally-native brand that later expanded into retail, we struggled with traditional shopper marketing tactics that lacked the measurement and attribution we were used to. Discovering Vizer has been a game changer – finally a modern shopper marketing platform that delivers clear results, channel attribution, and real insight into what’s driving conversions from online to in-store. On top of that, the Vizer team truly helped us succeed – through their optimization suggestions and regular touchpoints, our campaign ended up exceeding benchmarks and driving measurable results.

Myriad Genetics

Myriad Genetics

Myriad Genetics

Vizer provides an added layer to our retail programming that has proven to encourage trial and drive velocities.

Poppi

Poppi

Poppi

Our experience with Vizer has been phenomenal. As a digitally-native brand that later expanded into retail, we struggled with traditional shopper marketing tactics that lacked the measurement and attribution we were used to. Discovering Vizer has been a game changer – finally a modern shopper marketing platform that delivers clear results, channel attribution, and real insight into what’s driving conversions from online to in-store. On top of that, the Vizer team truly helped us succeed – through their optimization suggestions and regular touchpoints, our campaign ended up exceeding benchmarks and driving measurable results.

Myriad Genetics

Myriad Genetics

Myriad Genetics

Vizer provided clear visibility into which channels were driving conversions, helping us identify what was most effective in engaging consumers. Vizer made it easy to optimize our strategy and ultimately achieve our goal of driving sales lifts across key retailers.

Kuli Kuli

Kuli Kuli

Kuli Kuli

Ready to see Vizer in action?

Find out if Vizer is the right fit for your team. We'll walk you through the platform, answer your questions, and explore ways your brand can grow with Vizer.

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